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Press Releases

Jan 22, 2026

Jan 22, 2026

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Launching Relationship AI: Another Critical Feature to Datalign's AI-Native Organic Growth Platform for RIAs

Relationship AI condenses hours of prospect research into 30-second briefings, giving advisors the context they need to turn first calls into lasting relationships.

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News Release, January 22, 2026—Announcing a critical feature to our AI-native organic growth platform—Relationship AI.

We expect to announce additional AI-powered tools in the coming months as part of our mission. This mission aims to align Americans with the right advisor and ensure advisors have access to AI-powered tools to unlock organic growth. Read more below about how the advisor relationship tool impacts RIAs!

What is Relationship AI?

What if you could meet a potential customer and know exactly how to build rapport in seconds? Relationship AI from Datalign Advisory makes this possible by delivering intelligence briefs that give advisors a context-rich view of every prospect—scannable in 30 seconds. Early adopters were over 16% more likely to turn a first conversation into a qualified opportunity—lowering customer acquisition cost while saving hours of manual research. With Relationship AI, advisors spend less time preparing and more time building trust, from the very first conversation.

Built on Datalign's proprietary knowledge graph of over 200 million Americans, Relationship AI goes beyond basic profile data—name, assets and location—to highlight money-in-motion events, financial indicators and signals that a prospect may be navigating a major life moment. Each briefing gives advisors the context they need to connect on what matters most—right from the start.

The financial advisory industry is facing a critical organic growth challenge: 78% of advisors cite organic growth as their biggest problem—yet most are stuck juggling disconnected point solutions that drain productivity instead of driving it. The pressure is compounding: McKinsey projects 38% of the current workforce will retire in the next decade, with not nearly enough new advisors to replace them. With fewer advisors serving more prospects, productivity becomes the critical bottleneck to ensure firms can continue to grow. McKinsey identifies AI-powered meeting preparation as one of the most important levers for the 10–20% productivity gains the industry needs to meet surging demand for human-delivered financial advice.

Said Satayan Mahajan, CEO at Datalign Advisory:

"Datalign is leading the way in building the AI-powered organic growth platform for wealth management. Relationship AI represents what's possible when you combine deep data intelligence with a real understanding of how advisors work and what consumers need. It's one of more than a dozen products and features we're bringing to market this year—all designed so advisors can come to Datalign for a single platform instead of juggling point solutions that slow them down."

At launch, each Relationship AI briefing delivers insights across four key categories:

  • Conversation Starters and Communication Preferences: Topics likely to resonate and how the prospect prefers to engage.

  • Demographic Details and Professional Background: Career stage, household composition and geographic context.

  • Wealth Indicators and Money-in-Motion Events: Financial readiness signals and recent life transitions such as home purchases, job changes or inheritances.

  • Lifestyle Interests and Behavioral Signals: Causes they support, communities they're active in and indicators of their interests.

Bill Harris, Founder and CEO of Evergreen Wealth and former CEO of PayPal and Intuit, shared his perspective:

"I founded Evergreen to help families build lasting wealth—and that requires truly knowing each client. Relationship AI surfaces additional context that advisors simply wouldn't have access to otherwise. It's not just faster research; it's deeper insight. That's what turns a first call into a real relationship."

Who can use Relationship AI?

Relationship AI is currently in beta with select Datalign Advisory partners, with additional firms on a waitlist. Datalign is taking reservations for Relationship AI access in 2026, with expansion planned to other areas of wealth management, private banking and insurance later this year.

The launch follows Datalign's June 2025 release of GEOsAI, an AI-powered geographic expansion engine that helps advisors identify underserved communities. Together, these solutions expand Datalign's platform for advisor growth and client acquisition.

How can I learn more about Relationship AI?

For those interested in learning more, see our new episode of Perfectly Aligned, Datalign Advisory's official podcast where Satayan Mahajan (CEO), Puneet Thariani (CDO) and Julian Franky (Director of Growth) sit down to discuss why Relationship AI was created, how it was thoughtfully designed and how it empowers advisors to grow and connect today.

Check out Perfectly Aligned Episode 3 here: https://datalign.com/blog/introducing-relationship-ai-perfectly-aligned-podcast

Additionally, to contact our team or send us an inquiry, visit relationshipai.tech.

Who is Datalign Advisory?

Datalign Advisory offers a comprehensive AI-native organic growth platform serving the wealth management industry. Datalign connects Americans with fiduciary advisors through a free-to-use, AI-enhanced platform.

We launched in 2022 from the heart of Cambridge's innovation hub. As an SEC-registered business, our platform has served over 100,000 consumers and referred more than $80 billion in assets to 13,000+ trusted advisors. 86% of advisors on our platform appeared on the 2023 Barron's Top RIA list.

Built on trust, powered by technology and designed for real life—this is perfectly aligned finance. For news and updates, connect with us on LinkedIn.

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Cambridge, MA, USA

@ 2025 Datalign Advisory. All rights reserved.

Datalign Advisory, Inc. (“Datalign Advisory”) is a solicitor for the third-party advisors on our platform. These advisors pay Datalign Advisory a referral fee for prospective client introductions. This referral fee varies based on the information you supply in the Questionnaire and the desired client profile of the Matched Advisor. In return, we provide the Matched Advisor with the information you provide us through our Questionnaire, including phone number and e-mail address. This fee is paid solely by the Matched Advisor and is paid to Datalign Advisory regardless of whether or not you become a client of the Matched Advisor. There are no fees to you for the use of our platform. Datalign Advisory is not otherwise affiliated with the Matched Advisor and does not provide investment advice on its behalf.Participating Advisers pay us a fee for each Investor introduction. Participating Advisers may pay different levels of fees based on a combination of demand and profile of the Investors matched and introduced. This creates a conflict of interest because we could generate more revenue by introducing Investors to the Participating Adviser willing to spend the most, rather than the adviser that best suits an Investor’s needs. We mitigate this risk by only introducing Investors to Participating Advisers that are deemed suitable and match based on information Investors self-report through our platform. Where multiple Participating Advisers meet the requirements identified by an Investor and are deemed equally suitable, the introduction will be made to the Participating Adviser that is willing to pay us the highest referral fee, as determined through an auction.

Datalign Advisory, Inc. (“Datalign Advisory”) is registered with the U.S. Securities and Exchange Commission as a Registered Investment Advisor. Datalign Advisory provides referrals to third-party investment advisors based on consumers’ financial information, services required, and preferred relationship with an investment advisor, as reported through our Questionnaire. Datalign Advisory does not manage client assets nor provide investment recommendations. Datalign Advisory’s form ADV Part 2A is available here, and the Form CRS here.

Cambridge, MA, USA

@ 2025 Datalign Advisory. All rights reserved.

Datalign Advisory, Inc. (“Datalign Advisory”) is a solicitor for the third-party advisors on our platform. These advisors pay Datalign Advisory a referral fee for prospective client introductions. This referral fee varies based on the information you supply in the Questionnaire and the desired client profile of the Matched Advisor. In return, we provide the Matched Advisor with the information you provide us through our Questionnaire, including phone number and e-mail address. This fee is paid solely by the Matched Advisor and is paid to Datalign Advisory regardless of whether or not you become a client of the Matched Advisor. There are no fees to you for the use of our platform. Datalign Advisory is not otherwise affiliated with the Matched Advisor and does not provide investment advice on its behalf.Participating Advisers pay us a fee for each Investor introduction. Participating Advisers may pay different levels of fees based on a combination of demand and profile of the Investors matched and introduced. This creates a conflict of interest because we could generate more revenue by introducing Investors to the Participating Adviser willing to spend the most, rather than the adviser that best suits an Investor’s needs. We mitigate this risk by only introducing Investors to Participating Advisers that are deemed suitable and match based on information Investors self-report through our platform. Where multiple Participating Advisers meet the requirements identified by an Investor and are deemed equally suitable, the introduction will be made to the Participating Adviser that is willing to pay us the highest referral fee, as determined through an auction.

Datalign Advisory, Inc. (“Datalign Advisory”) is registered with the U.S. Securities and Exchange Commission as a Registered Investment Advisor. Datalign Advisory provides referrals to third-party investment advisors based on consumers’ financial information, services required, and preferred relationship with an investment advisor, as reported through our Questionnaire. Datalign Advisory does not manage client assets nor provide investment recommendations. Datalign Advisory’s form ADV Part 2A is available here, and the Form CRS here.

Cambridge, MA, USA

@ 2025 Datalign Advisory. All rights reserved.

Datalign Advisory, Inc. (“Datalign Advisory”) is a solicitor for the third-party advisors on our platform. These advisors pay Datalign Advisory a referral fee for prospective client introductions. This referral fee varies based on the information you supply in the Questionnaire and the desired client profile of the Matched Advisor. In return, we provide the Matched Advisor with the information you provide us through our Questionnaire, including phone number and e-mail address. This fee is paid solely by the Matched Advisor and is paid to Datalign Advisory regardless of whether or not you become a client of the Matched Advisor. There are no fees to you for the use of our platform. Datalign Advisory is not otherwise affiliated with the Matched Advisor and does not provide investment advice on its behalf.Participating Advisers pay us a fee for each Investor introduction. Participating Advisers may pay different levels of fees based on a combination of demand and profile of the Investors matched and introduced. This creates a conflict of interest because we could generate more revenue by introducing Investors to the Participating Adviser willing to spend the most, rather than the adviser that best suits an Investor’s needs. We mitigate this risk by only introducing Investors to Participating Advisers that are deemed suitable and match based on information Investors self-report through our platform. Where multiple Participating Advisers meet the requirements identified by an Investor and are deemed equally suitable, the introduction will be made to the Participating Adviser that is willing to pay us the highest referral fee, as determined through an auction.

Datalign Advisory, Inc. (“Datalign Advisory”) is registered with the U.S. Securities and Exchange Commission as a Registered Investment Advisor. Datalign Advisory provides referrals to third-party investment advisors based on consumers’ financial information, services required, and preferred relationship with an investment advisor, as reported through our Questionnaire. Datalign Advisory does not manage client assets nor provide investment recommendations. Datalign Advisory’s form ADV Part 2A is available here, and the Form CRS here.