News Release: February 11, 2025 — Announcing Datalign's $9M Seed Funding

Today we announced Link Ventures invested $5 million in Datalign. This investment brings their total investment in Datalign to $9 million on a post-money valuation of $75 million. The capital enables Datalign to further accelerate the development of innovative AI and ML capabilities. These promise to transform how financial advisors serve their clients. The investment follows a year of exceptional 300% growth. Datalign referred nearly $40 billion in assets to Registered Investment Advisor ("RIA") firms at the end of 2024. This is compared to $14.8 billion at the end of 2023.

"Organic growth has always been a fundamental challenge in wealth management. As we approach an $80 trillion wealth transfer, Datalign has cracked the code on scalable growth for RIAs," said John Wernz, former Chief Growth and Marketing Officer at Wealth Enhancement Group and Executive Director at Datalign. "Their ability to deliver high-quality client relationships at scale is exactly what the industry needs right now."

Link Ventures' investment in Datalign marks a significant milestone in both companies' trajectories. Link Ventures has consistently demonstrated an ability to identify and scale category-defining, transformative companies. This track record is evidenced by early investments in CarGurus, EverQuote (NYSE: EVER) and DataSage (acquired by Vignette). Additionally, Link Ventures has emerged as a leading force in AI investing. Their investments in Mercor and Liquid AI have become two of their respective industry's top five AI unicorns in the past year. In fact, Link sees similar unicorn potential in Datalign's approach to reimagining the wealth management space. Their rapid path to profitability adds potential.

"In my experience investing in AI companies, I've rarely seen the combination of innovative technology and massive market opportunity that Datalign presents," said Dave Blundin, co- founder and Managing Partner at Link Ventures. "Not only have they assembled an exceptional team of talent from MIT and tech giants like Amazon, Meta, Google, and Microsoft. They stand out as the fastest-growing company in Link Venture's portfolio history. We see incredible potential for Datalign to become a unicorn in fintech."

What are some Datalign Advisory AI-powered initiatives?

Capitalizing on Link Ventures' deep expertise in building market-defining companies, Datalign aims to aggressively scale its team of AI experts. They plan to release several AI-focused products in 2025 as the company continues to invest in industry-changing technology. This technology redefines how people receive financial services. The company has already launched a number of AI Initiatives in the last six months, including:

• AI Lead Performance Monitoring analyzes historic performance and behavioral data. This tool predicts a prospect’s suitability and likelihood of conversion before an RIA receives the match. It ensures higher-quality connections for both prospects and RIAs.

• The Datalign Knowledge Graph (Graph). By leveraging AI and Machine Learning (ML) predictive models, Graph helps determine the best RIA-prospect fit during the matching process. Ultimately, it streamlines the onboarding experience and improves outcomes for both consumers and advisors. It does this by aggregating over a decade of behavioral, financial, and demographic data across hundreds of variables for more than 200 million Americans. This powerful tool tracks key life events and factors. As a result, it generates accurate predictions about both current and future financial needs.

• Geographic Expansion Optimization (GEOs) is an AI-powered targeting tool analyzing market data. It identifies new geographic markets where an RIA’s services and advisors can offer value to meet existing consumer demand. In fact, Datalign’s Enterprise partners using the tool have already seen a month-over-month lead volume increase of 35%. Their total AUM referred has grown by a compound monthly rate of 15% since leveraging GEOs recommendations.

"With Link Ventures’ partnership, we're strategically positioned to execute our vision of leading the wealth management industry’s AI revolution," said Satayan Mahajan, CEO of Datalign. "Link is the perfect partner for Datalign’s next stage of evolution because of their team’s successful history in investing in disruptive and transformative technology. We’re excited for what the future holds.”

Since its launch in 2022, Datalign has retained near 100% of its customers. They have experienced 18% average month-over-month growth across its platform.

Who is Datalign Advisory?

Datalign Advisory is a financial technology company that connects Americans with fiduciary advisors through a free to use, AI-enhanced platform built for privacy, simplicity, and alignment.

We launched in 2022 from the heart of Cambridge’s innovation hub, with support from Link Ventures. As an SEC-registered business, we’ve built a platform that has already helped connect over $50 billion in assets to 13,000 trusted advisors. 86% of advisors on Datalign’s platform appeared on the 2023 Barron’s Top RIA list.

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